A consumerist culture and the emergence of new media empires
Taschen's "Toys" offers a nostalgic and captivating experience by paying homage to American toys of the last century. By browsing the virtual aisles of an American toy store through this work, readers are transported to an era marked by an exploding consumerist culture and the emergence of new media empires.
Immerse yourself in the world of yesterday's toys
During the 20th century, the American toy became much more than just children's entertainment. It has become a staple product, awakening the wonder of entire generations. Taschen's "Toys" offers an exhaustive catalog, bringing together 100 years of advertising that highlights enduring classics as well as forgotten toys.
Illustration of the evolution of toys with their world
This book immerses readers in the world of yesterday's toys, from the perfect little scientist's kits to frilly dolls and baseball gloves, from decoder rings to air rifles and video games. Each page reveals a piece of American cultural history, illustrating how toys evolved in tandem with social, technological, and media changes.
- author: Philip Jodidio
- languages: English, French and German
- 688 pages
| Description | Imperial | Metric |
|---|---|---|
| Width | 5.5" | 14cm |
| Height | 7.7" | 19.5cm |
| Weight | 2.3 lbs | 1 kg |
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